Famous Advertising Slogans and Popular Ad Slogans
How Famous Advertising Slogans Can Drive More Customers And Attract The Best Employees
Popular, famous advertising slogans are part of the advertising industry (click here to read a list of the top 100 slogans). Everybody has heard a slogan that caught on and made its way into their daily lives. But some slogans simply confused people or become part of a joke. A good example of a powerful slogan is "When The Times speaks the World listens." If you aren't familiar with that slogan, it's from The New York Times. The slogan simply solidified their role as the authority in publishing.
The main purpose of creating a slogan is basically brand recognition. It fortifies a company's image and branding campaign. An effective slogan will be easily remembered by the consumers, making it an effective reinforcement to your marketing campaign. This is why the creation of a slogan should not only be creative but also intelligent. For every company, the aim is to catch attention from as many custumers as they possibly can, and this is exactly where slogans can help.
For example, after hearing or reading the slogan "I'm lovin it!" over the radio or on the billboard, what comes into mind? You've probably done a few stops or changed your direction to the nearest McDonalds restaurant after hearing their popular slogan. An effective slogan (one that has impact) will not only get people's attention but also drive them into action which is what all businesses want. It highlights the benefits of your product or service and also triggers emotions in people.
The combination of the company logo, branding campaign, and slogan all work together to create a positive public image and attract more business from customers.
Even if a branding campaign is successful, it can still get some help from a slogan. If the public find a slogan catchy like the famous advertising slogans, people become more aware that your business exists and when they need a product or service in your industry, you'll be the first one in mind.
For companies, slogans can serve different purposes. It can serve as your employees' driving force - something that you entrust to your employees to do so that the company can move towards achieving a singular goal. It gives employees something to look forward to; something that is not achieved by monetary compensation or any recognition - fulfillment at work. Company slogans also attract the best employees. Employees are looking to work for a company that has established themselves in the marketplace. They want to be proud of the company that they're working for.
In closing, slogans can serve different purposes in a company depending on the goal is. It can serve as a company's driving force for quality, a statement about what the company represents, or a statement about how the company is unique from their competitors. So take into careful consideration when planning to use a slogan because you have to think about what your objective is. Choosing the wrong words can get you the opposite effect or simply confuse the public. Have a look at a list of advertising slogans for more ideas.
There are many popular and famous advertising slogans which will be remembered by everyone through many generations. This proves how effective the correct advertisement slogans can be and always proves the response which it can generate.
You could even use an advertising slogan generator for ideas of slogans that can be adapted to marketing and communication campaigns.
Old famous advertising slogans like:"Always coca cola”, is recognized by people all over the world all the time. These catchy ad slogans seem to generate huge responses from clients and potential clients all over the world.